What is Math + Medium?

Math and Medium, speaks to the dualities of design. One side is the structural, historical, mathematical side of design (Math). The other is the feeling, kinetic, soul-inspired side that is beyond calculation and numbers - the unexplainable magnetism, enthusiasm and heart of design that is divinely inspired (Medium).


Meet Natalie

For over ten years I've been working with companies large and small across many different sectors to develop visual and strategic brand solutions. Schooled by my design heroes at the School of Visual Arts in New York City, and groomed for greatness at brand-focused design firms such as Bureau Blank, Real Estate Arts, and The New York Times. I cut my teeth in the fast-paced, whirlwind of NYC.

Check out this great article for Women in Design, which includes yours truly!


My Approach

Successful Branding is not one-size-fits-all. It is not your competitors' logos, not the zeitgeist, or the latest trend. It is not a check-box task on a list of to-dos when “starting a business”. It is the face of your company, and I work with my clients to develop authentic and exciting branding that comes from their own unique perspective. My goal is to show folks how critical great branding is, and develop the brand that reflects the soul of their enterprise.

Through lots of great communication, open-mindedness and well-defined benchmarks, we can create a kick-ass brand presentation.

Look good, feel good, do good!


Get in touch!

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